US Sportsbook Market Share 2026 FanDuel vs DraftKings vs BetMGM

In an effort to appease the states that hold their gaming licenses, they are not offering sports markets (or, in some cases, any markets at all) in states that have legal sports betting. We accept our responsibility in pursuing litigation where that confusion exists because it’s critically important that overzealous state gaming boards not stand in the way of competition and innovation.” On the other side, it would be unreasonable to say most of the sports contracts on prediction markets don’t clearly mimic sports betting. “Frankly, when sports betting rolled out, you had established illegal operators that had a great product, and so the steps to close the gap were very clear.

Kalshi and Polymarket were the disruptors, but sports betting companies and even fantasy sports companies are joining in, as well as investment apps like Robinhood. But in terms of action on an individual event, Such said that the biggest events are financial ones, and entertainment is a growing area. You won’t see bonus bets or profit boosts on prediction markets in the same way that sportsbooks offer them.

The sports betting market growth is anticipated to be fueled by the expansion of sporting leagues and events. Its dominance stems from the simplicity and transparency it offers, as players know the exact potential return at the time of placing the bet. Its leadership is attributed to consumer preference for in person betting experiences, higher trust in physical establishments, and established networks of bookmakers and betting shops. The outlook is positive as sports betting continues to converge with digital entertainment, offering enhanced personalization, broader accessibility, and deeper integration with mainstream sports events worldwide. The sports betting market is expanding steadily, supported by regulatory liberalization, technological innovation, and rising consumer participation in both traditional and digital channels.

The company’s dominance is particularly pronounced in high-revenue states like New York, where FanDuel consistently captures nearly half of all online sports betting revenue. This duopoly has solidified over the past five years as both companies leveraged their existing daily fantasy sports customer bases, invested billions in marketing, and expanded aggressively into new states. BetMGM is strong for football depth, DraftKings and FanDuel are better for app speed and parlay tools, and bet365 is one of the better picks for live betting. Fanatics ranks No. 1 on our list for its speed and FanCash rewards. Utilize the problem gambling resources provided directly within your app or through your state’s gaming commission.

For updates on new markets and other features, check out our Twitter page. For the most up-to-date list of available markets by each bookmaker, query the markets endpoint. FanDuel is the most popular sportsbook in New York, capturing approximately 48% of the state’s online sports betting GGR. Combined with FanDuel, the best offshore sportsbook two operators control about 78% of all legal sports betting revenue in the United States. DraftKings holds approximately 34% of the US sports betting market by GGR.

BetMGM and Caesars, notable sportsbooks that are also under parent companies with massive brick-and-mortar casino businesses, have not yet entered prediction markets. Because the companies running the prediction markets don’t care who wins, the companies aren’t exposed to the risk of users beating them to news and information. FanDuel Predicts is expected to expand to other states in 2026, but did say in a press release that “As new states legalize online sports betting, FanDuel will cease offering sports event contracts in those states.”

When it comes to prediction markets, you are exchanging your money with other market participants – just like the stock market. Basic odds set by the sportsbook are point spreads, moneylines and totals. It is important to note that these prices are constantly in flux, much like the stock market. We will also dive into how prediction markets differ from sports betting and how to use sites like Kalshi and Robinhood.

People who want to bet on sports and live in states that don’t have legal sports betting have an avenue to do so via prediction markets. “These prediction markets … are gambling — pure and simple,” Cox said. In neighboring Utah, a state where sports betting is still illegal, Republican governor Spencer Cox also spoke out against prediction markets in response to a statement from new CFTC Chairman, Mike Selig, but for different reasons. Politicians from both parties have objected to prediction markets operating in their states, for opposite reasons.

Bonuses can enhance the betting experience, provide added value, boost potential winnings, and give your bankroll a nice lift. Still, it provides one of the cleanest betting experiences and will be one to watch through the year. Overall, DraftKings stands out for its frequent promos and odds boosts, offering a wealth of opportunities for users to enhance their betting experience. Add in smooth banking options, responsive customer support, and a steady stream of ongoing promotions for existing users, and Fanatics is a strong contender in any market.